MGA Entertainment, Inc. (MGA), a worldwide leader in the toy industry, announced on July 19 the launch of Bitty Buttons
, a unique and whimsical collection of eight different 13" rag dolls who magically came to life when their very last stitch was sewn. With a tag line of "Sew magical - Sew cute", each Bitty Button was born on a special day in history and has her own personality developed by the fabrics used to make her.
"Bitty Buttons was designed to teach kids that everybody is unique in their own special way. The new brand promotes the idea that old things can become new again, everything can be repurposed and nothing should ever go to waste," said Isaac Larian, CEO of MGA Entertainment.
MGA Entertainment invites you to meet the Bitty Buttons:
- Dot Starlight - Sewn on date: July 20th (First Moon Landing) - Dot was made from a real astronaut's space suit. She's a dreamer who loves science, and she's always got her head in the clouds. She has a pet bird.