Space News
space history and artifacts articles

Messages
space history discussion forums

Sightings
worldwide astronaut appearances

Resources
selected space history documents

  collectSPACE: Messages
  Publications & Multimedia
  NASA Graphics Standards Manual (2015 reissue)

Post New Topic  Post A Reply
profile | register | preferences | faq | search

next newest topic | next oldest topic
Author Topic:   NASA Graphics Standards Manual (2015 reissue)
Robert Pearlman
Editor

Posts: 42981
From: Houston, TX
Registered: Nov 1999

posted 09-01-2015 08:33 AM     Click Here to See the Profile for Robert Pearlman   Click Here to Email Robert Pearlman     Edit/Delete Message   Reply w/Quote
collectSPACE
Unearthing NASA's 'worm': Reissue of old manual celebrates retired NASA logo

A 40-year-old book that gave rise to one of NASA's most iconic logos is being relaunched as a limited edition reprint on Kickstarter.

The NASA Graphics Standards Manual, first published in January 1976, defined a new graphic identity for the U.S. space agency. As designed by Richard Danne and Bruce Blackburn, the guide introduced a stark logotype, on which the letters "N-A-S-A" were "reduced to their simplest form, replacing the red, white and blue circular emblem with the white block letters," as Danne's original introduction to the book described.

...now, two designers who grew up knowing the worm as the only symbol that represented NASA are seeking to reprint the Graphics Standards Manual, to honor what Danne and Blackburn achieved and to ensure that the legacy of the worm is preserved.

Go4Launch
Member

Posts: 542
From: Seminole, Fla.
Registered: Jul 2003

posted 09-01-2015 04:17 PM     Click Here to See the Profile for Go4Launch   Click Here to Email Go4Launch     Edit/Delete Message   Reply w/Quote
I have a copy of this manual, although without the original binder. It really is a lot of fun to look through as a great example of a largely-successful attempt to impose a uniform graphics program on a large and decentralized organization. I like the fact that the original binder holes will be shown.

I also have a copy of the accompanying 16-page issuance booklet, The Manager's Guide to NASA Graphics Standards (NHB 1430.2), which provides some background for the change and stresses the importance of the effort.

pupnik
Member

Posts: 114
From: Maryland
Registered: Jan 2014

posted 09-01-2015 07:29 PM     Click Here to See the Profile for pupnik     Edit/Delete Message   Reply w/Quote
Still a lot of love out there for the worm it looks like. Not even a day in and it's already hit its goal.

Robert Pearlman
Editor

Posts: 42981
From: Houston, TX
Registered: Nov 1999

posted 09-08-2015 04:14 PM     Click Here to See the Profile for Robert Pearlman   Click Here to Email Robert Pearlman     Edit/Delete Message   Reply w/Quote
The Kickstarter is now over $660,000, having sold more than 6,000 copies.

Meanwhile, NASA has posted a PDF for the Graphics Standards Manual.

garyd2831
Member

Posts: 640
From: Syracuse, New York, USA
Registered: Oct 2009

posted 09-08-2015 08:48 PM     Click Here to See the Profile for garyd2831   Click Here to Email garyd2831     Edit/Delete Message   Reply w/Quote
I have always loved the NASA worm logo as it represented a new era - the shuttle. I wish had stayed on the shuttle as the pre 1998 days. Understand the history of the meatball/vector, but I felt the shuttle was the future and the worm was the future.

Ronpur
Member

Posts: 1211
From: Brandon, Fl
Registered: May 2012

posted 09-12-2015 10:24 AM     Click Here to See the Profile for Ronpur   Click Here to Email Ronpur     Edit/Delete Message   Reply w/Quote
Glad to see a PDF of this manual. But I am a bit confused. Truly was obviously not administrator in 1976. Why does his letter read like this is a new publication?

Robert Pearlman
Editor

Posts: 42981
From: Houston, TX
Registered: Nov 1999

posted 09-12-2015 10:56 AM     Click Here to See the Profile for Robert Pearlman   Click Here to Email Robert Pearlman     Edit/Delete Message   Reply w/Quote
The manual was updated by NASA over the course of its use between 1976 and 1992. NASA's PDF is a scan of a later edition of the book. The original version of that page, as seen here, was signed by James Fletcher.

Ronpur
Member

Posts: 1211
From: Brandon, Fl
Registered: May 2012

posted 09-12-2015 10:39 PM     Click Here to See the Profile for Ronpur   Click Here to Email Ronpur     Edit/Delete Message   Reply w/Quote
They just changed the signature, but used the exact, same letter? I see they updated the shuttle page as well, from Columbia.

Ronpur
Member

Posts: 1211
From: Brandon, Fl
Registered: May 2012

posted 03-22-2016 09:41 PM     Click Here to See the Profile for Ronpur   Click Here to Email Ronpur     Edit/Delete Message   Reply w/Quote
I received my book from this kickstarter yesterday. It is really beautiful! Make sure you open the foil package from the back. I almost cut mine open!

JPSastro
Member

Posts: 170
From: Tucson, Arizona
Registered: Jan 2009

posted 03-24-2016 04:25 PM     Click Here to See the Profile for JPSastro   Click Here to Email JPSastro     Edit/Delete Message   Reply w/Quote
Also received my copy this morning. The silver Mylar protective sleeve is great. As mentioned it easily opens and reseals. The quality of the paper and reproduction is first rate. Well done.

Well worth the wait and definitely a great addition to a serious collector of NASA memorabilia.

Robert Pearlman
Editor

Posts: 42981
From: Houston, TX
Registered: Nov 1999

posted 03-25-2016 02:37 PM     Click Here to See the Profile for Robert Pearlman   Click Here to Email Robert Pearlman     Edit/Delete Message   Reply w/Quote
My copy arrived this week as well. I thought for the benefit of others, I would share some photos of the unboxing (or unbagging as it were):

cspg
Member

Posts: 6210
From: Geneva, Switzerland
Registered: May 2006

posted 03-25-2016 03:37 PM     Click Here to See the Profile for cspg   Click Here to Email cspg     Edit/Delete Message   Reply w/Quote
I'll have the weekend to figure out how on Earth I managed to miss this one... (between $100 and $300 on eBay...)

cspg
Member

Posts: 6210
From: Geneva, Switzerland
Registered: May 2006

posted 03-28-2016 04:55 AM     Click Here to See the Profile for cspg   Click Here to Email cspg     Edit/Delete Message   Reply w/Quote
Copies are available. Email the folks behind the project via Kickstarter. Ordered mine.

Robert Pearlman
Editor

Posts: 42981
From: Houston, TX
Registered: Nov 1999

posted 03-28-2016 11:05 AM     Click Here to See the Profile for Robert Pearlman   Click Here to Email Robert Pearlman     Edit/Delete Message   Reply w/Quote
Strand Books in New York is also offering copies signed by Richard Danne, who co-authored the NASA Graphics Standards Manual, in conjunction with a May 3 in-store event:
Richard Danne, multi-award winning designer and former AIGA president, joins Pentagram's Michael Bierut (also former head of the AIGA) for a discussion of the exquisite reissue of his firm's 1974 NASA Graphics Standards Manual. Spearheaded by Jesse Reed and Hamish Smyth, also of Pentagram (and of the runaway Kickstarter hit reissue of Massimo Vignelli's legendary manual for the NYCTA), the reissue celebrates a lost era of American space exploration, featuring the notorious "worm" logo and iconic color schemes, all scanned and printed in beautiful Pantone color. Join these icons for a discussion of a bygone era, from the jumpsuits to the signage to the shuttles themselves.

Robert Pearlman
Editor

Posts: 42981
From: Houston, TX
Registered: Nov 1999

posted 04-13-2016 01:31 PM     Click Here to See the Profile for Robert Pearlman   Click Here to Email Robert Pearlman     Edit/Delete Message   Reply w/Quote
The NASA Graphics Standards Manual is now available for pre-order from the publishers. The books will begin shipping May 3.

cspg
Member

Posts: 6210
From: Geneva, Switzerland
Registered: May 2006

posted 04-13-2016 01:42 PM     Click Here to See the Profile for cspg   Click Here to Email cspg     Edit/Delete Message   Reply w/Quote
There will be a French version, if anyone is interested.

NASAgoob
Member

Posts: 96
From: Dallas, Texas, USA
Registered: Oct 2008

posted 04-13-2016 03:10 PM     Click Here to See the Profile for NASAgoob   Click Here to Email NASAgoob     Edit/Delete Message   Reply w/Quote
I just placed my order, by going with the Strand Books option. Save $3-5 and signed by Richard Danne.

A WIN-WIN! 🙃

Robert Pearlman
Editor

Posts: 42981
From: Houston, TX
Registered: Nov 1999

posted 11-25-2016 11:17 AM     Click Here to See the Profile for Robert Pearlman   Click Here to Email Robert Pearlman     Edit/Delete Message   Reply w/Quote
The team behind the re-release of the NASA Graphics Standards Manual has now released their next limited edition reprint, the "Official Symbol of The American Revolution Bicentennial: Guidelines for Authorized Usage; Official Graphics Standards Manual."
The 1976 American Revolution Bicentennial symbol was the logo for America's 200th birthday party and a precursor to the NASA logo that Bruce Blackburn would design in 1974.
From 1976 to 1998, a 110-foot-tall Bicentennial symbol adorned the side of NASA's Vehicle Assembly Building at the Kennedy Space Center in Florida.

All times are CT (US)

next newest topic | next oldest topic

Administrative Options: Close Topic | Archive/Move | Delete Topic
Post New Topic  Post A Reply
Hop to:

Contact Us | The Source for Space History & Artifacts

Copyright 2020 collectSPACE.com All rights reserved.


Ultimate Bulletin Board 5.47a





advertisement