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  View-Master and spaceflight-themed reels

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Author Topic:   View-Master and spaceflight-themed reels

Posts: 1199
From: Staten Island, New York USA
Registered: Nov 2007

posted 11-30-2010 10:49 AM     Click Here to See the Profile for onesmallstep   Click Here to Email onesmallstep     Edit/Delete Message   Reply w/Quote
What View-Master reels were produced with a spaceflight theme?

I know they re-released some of the older reels several years ago.


Posts: 66
From: Sweden
Registered: Jul 2006

posted 12-03-2010 09:15 AM     Click Here to See the Profile for perssj   Click Here to Email perssj     Edit/Delete Message   Reply w/Quote
This brought back some memories...

I have the following View-master reels:

  1. Moonlanding 1969. In Swedish, but it is about Apollo 11 of course.
  2. Moon rockets, and guided missiles
  3. Houston spaceflight center. In Swedish.
Here are photos of them so you can compare them to the American releases.


Posts: 5585
From: Brussels, Belgium
Registered: Jan 2001

posted 12-06-2010 10:15 AM     Click Here to See the Profile for Philip   Click Here to Email Philip     Edit/Delete Message   Reply w/Quote
Those look like "circular" ones, I still have some vertical reels for the earlier 1970s View-Master.


Posts: 980
From: New Windsor, Maryland USA
Registered: Jan 2004

posted 12-06-2010 02:43 PM     Click Here to See the Profile for Glint   Click Here to Email Glint     Edit/Delete Message   Reply w/Quote
The only two I have are the 1962 America's Man in Space and the 1969 Apollo Moon Landing. Both are original versions, received as presents.

Robert Pearlman

Posts: 37533
From: Houston, TX
Registered: Nov 1999

posted 02-13-2015 10:13 AM     Click Here to See the Profile for Robert Pearlman   Click Here to Email Robert Pearlman     Edit/Delete Message   Reply w/Quote
There may be some new spaceflight-themed View-Master reels coming this fall...
Mattel Collaborates with Google to Reimagine the Iconic View-Master Toy

View-Master works with Google Cardboard to deliver an affordable, kid-friendly immersive digital experience

Kicking off the Toy Industry Association's Toy Fair in New York today (Feb. 13), Mattel, Inc. unveiled a collaboration with Google that gives the iconic View-Master toy a 21st century twist. With the new View-Master that works with Google Cardboard, Mattel is infusing its expertise in fun and play to develop an immersive digital experience for kids.

Mattel's new View-Master offers an easy-to-use and affordable platform that will enable users to take engaging field trips where they can explore famous places, landmarks, nature, planets and more in 360 degree 'photospheres'. By pairing the View-Master's 'experience reel' and app with an Android smartphone, kids will immediately experience an imaginative and interactive learning environment.

"The View-Master was first introduced at the 1939 World's Fair in New York, giving consumers access to spectacular 3D worlds by simply selecting a reel and looking through a device," said Doug Wadleigh, SVP and Global Brand General Manager, Toy Box at Mattel. "By working with Google's Cardboard platform, we are now able to take that experience even further bringing the discovery and immersive viewing experience of the View-Master to the digital age. Combining technology and innovation with this classic toy gives kids an enhanced experience allowing for play opportunities not yet imagined through new, digitally curated content."

"We developed Google Cardboard as an open platform to inspire companies like Mattel to rethink how to deliver new user experiences through technology," said Mike Jazayeri, Product Director for Google Cardboard. "Many of us on the Google Cardboard team grew up playing with View-Master, so we were excited to collaborate with Mattel and to see the viewer evolve and work with Google Cardboard."

Available fall 2015, consumers can purchase the View-Master viewer and a sample experience reel for SRP $29.99. The sample reel (when paired with app and smartphone) provides a glimpse of the full View-Master experience, including a gallery of classic View-Master images, a journey into space with a tour inside a space shuttle, and a chance to explore a unique destination in 360 degrees. Additional experience reel packs will be sold separately at retail for SRP $14.99, and each pack will feature four themed experience reels — with themes such as nature, adventure destinations and science — and each experience reel will be loaded with multiple areas to explore.

To continue to expand offerings on the View-Master platform Mattel will begin to curate and create new experience reels with other Google Cardboard developers to offer users even more unique content to enjoy.


Posts: 1199
From: Staten Island, New York USA
Registered: Nov 2007

posted 02-13-2015 11:16 AM     Click Here to See the Profile for onesmallstep   Click Here to Email onesmallstep     Edit/Delete Message   Reply w/Quote
Cool! View-Master enters the 21st Century


Posts: 734
From: Texas * Earth
Registered: Apr 2011

posted 07-14-2017 04:11 PM     Click Here to See the Profile for Cozmosis22     Edit/Delete Message   Reply w/Quote
Some of the first widespread commercially available images of a rocket launch from Cape Canaveral were produced by Sawyer's Inc. of Portland, Oregon in 1958.

Long before the days of digital photography and even before the days of mass produced lithographs; this view-master reel was filmed on Sept. 26, 1958, about a week before the official birth of NASA on Oct. 1 of that year.

This round 7-image (14-frames) 3-D reel of "full-color Kodachromes" is commonly available these days. Unfortunately its nice original paper information sleeve seldom survives the decades and is usually hard to find.

It states that "View-master cameras were sent to Cape Canaveral to record the actual launching of one of these rockets, the SLV-3." Notice that it goes on to state that these are "Official U.S. Air Force photographs." Apparently they had an USAF photographer "C. Rogers" use their Sawyer's 3-D cameras?

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