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  Retrofuture Launches Space Food Sticks

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Author Topic:   Retrofuture Launches Space Food Sticks
Robert Pearlman
Editor

Posts: 27327
From: Houston, TX
Registered: Nov 1999

posted 10-24-2006 03:49 PM     Click Here to See the Profile for Robert Pearlman   Click Here to Email Robert Pearlman     Edit/Delete Message   Reply w/Quote
Retrofuture Products release
quote:
Retrofuture Products LLC has re-launched Space Food Sticks™, the classic astro-snack first developed for early space missions. Retrofuture President Eric Lefcowitz says, "We're confident fans of the original will love the taste and we're happy a whole new generation of Sticks fans will get an opportunity to find out about this unique treat."

The inimitable chewy snack - available in chocolate and peanut butter - was originally developed in the late 1960s for NASA. Back then nobody knew what an energy bar was so Pillsbury came up with the whimsical name Space Food Sticks and a legend was born. A fixture in lunch boxes during the peak years of the space race, Space Food Sticks were considered manna of the Gods - in this case, the Gods were named Neil Armstrong and Buzz Aldrin - and junior astronauts everywhere took them to their hearts.

"We seemed to have tapped into a happy generational memory," Lefcowitz says of the website he founded in 2001. "People have fond memories of their favorite foods from when they were young and Space Food Sticks really defines a place and time in their lives."

During the development process, Lefcowitz received thousands of emails from fans of the original products encouraging him to keep going. He feels without that support the Sticks would have been lost in space forever. "The re-launching of Space Food Sticks(TM) is truly an Internet phenomenon," he says, citing Google stats from his website http://Retrofuture.com as a leading indicator that the interest was there.

Why are people so excited about a snack that hasn't been around for nearly three decades?

"Several reasons," answers Lefcowitz. "First of all, the taste and texture of Space Food Sticks is unique. There is nothing quite like it. Also, people are searching for something future-oriented, upbeat and optimistic, not only for themselves but for their kids."

Parents buying the new Sticks for their children will be pleased by the bite-sized "portion control" pieces containing only 21 calories. "Space Food Sticks were a cutting-edge product for their time," says Lefcowitz, "and we wanted to continue that tradition by offering a product that allows people to indulge without over-consuming."

Space Food Sticks not only taste great but offer the perfect between-meal snack with extra protein and a balanced formula of carbohydrates, proteins and fat.

Retrofuture Products is exploring several avenues to sell the products including museums, theme parks and nostalgia candy stores. Space is also on the agenda. In 1973, the Sticks secured a spot on the menu of Skylab 3. Could they do it again? Lefcowitz hopes so, pointing to increasingly active endeavors in the field of private space travel.

"Maybe they could be served as an onboard snack," he says. "That would be so cool."


For more information about Space Food Sticks, see: www.spacefoodsticks.com

spaceman1953
Member

Posts: 933
From: South Bend, IN United States of America
Registered: Apr 2002

posted 10-25-2006 04:38 PM     Click Here to See the Profile for spaceman1953   Click Here to Email spaceman1953     Edit/Delete Message   Reply w/Quote
Yeech!

I get to be the FIRST responder here... HOORAY!

I thought the taste was yeechy... I have the ORIGINAL (albeit empty) box of the one and only box I ever talked my parents into buying me.

I liked the "space food in a tube" that was available about the same time, much better.

Gene

PS: But just visited their Retrofuture website... like most of them mentioned here, it is REALLY cool!

mikepf
Member

Posts: 351
From: San Jose, California, USA
Registered: Mar 2002

posted 10-26-2006 11:15 AM     Click Here to See the Profile for mikepf   Click Here to Email mikepf     Edit/Delete Message   Reply w/Quote
I was an almost-teen space enthusiast at the time, but I have no memory of these food sticks. I can't imagine I would not have wanted them if they were in the store. I do remember making a fuss about trying Tang because the astros drank it. Maybe that experience taught me a lesson? Well, if I see them now I'll have to give them a try. By the way, I think this is my 150th post! Yeah collectSPACE!

Mikie

tegwilym
Member

Posts: 2284
From: Renton, WA USA
Registered: Jan 2000

posted 10-26-2006 11:56 AM     Click Here to See the Profile for tegwilym   Click Here to Email tegwilym     Edit/Delete Message   Reply w/Quote
I can still imagine the taste of those sticks. I used to eat those all the time when I was a kid - because the astronauts on the moon did! (or so I thought).
I still have fond memories of pulling out the stick (out of the strange paper/plastic and foil wrapper), rolling it up into a ball and playing with it before eating it.
I liked the chocolate the best.

413 is in
Member

Posts: 397
From: Alexandria, VA USA
Registered: May 2006

posted 10-26-2006 12:13 PM     Click Here to See the Profile for 413 is in   Click Here to Email 413 is in     Edit/Delete Message   Reply w/Quote
There goes my diet. Let's face it, these sticks were awful and Tang was less tasty than orange Metamucil.

But hey, look what's back: http://www.fizzies.com/index.html

lunarrv15
Member

Posts: 1295
From: Cincinnati, Ohio, Hamilton
Registered: Mar 2001

posted 10-26-2006 12:15 PM     Click Here to See the Profile for lunarrv15   Click Here to Email lunarrv15     Edit/Delete Message   Reply w/Quote
haven't seen Tang in stores. Is the product being produce today or has it met the end after the space race end?

spaceman1953
Member

Posts: 933
From: South Bend, IN United States of America
Registered: Apr 2002

posted 10-26-2006 07:08 PM     Click Here to See the Profile for spaceman1953   Click Here to Email spaceman1953     Edit/Delete Message   Reply w/Quote
Fizzies! NO WAY!

These are WAY KEWL!

How's THAT for keeping up?

We had a couple of small mom and pop stores near and on the way to Jr. High School... and stopping at the one one the way home for lunch and on the way back to school was a MUST for me... man, being a paperboy paid for alot of my thrills back then!

I would get a WHOLE packet of Fizzies... 25-cents! And then you break one up and put pieces of it in your mouth... I invented pop rocks candy, before "they" did!

This is probably why I got at least a FEW of my cavities!

Fizzies... where do I sign up for these?

Gene

(and the chocolate Space Food Sticks were the only flavor I tried. They have LOTS of "yeech" comments on their website about the flavor... never drank much Tang... talk about WEAK flavor! But when they put out that rubber-band powered lunar rover... man, I wished I bought a hundred bottles of Tang that week!)

mjanovec
Member

Posts: 3593
From: Midwest, USA
Registered: Jul 2005

posted 10-26-2006 09:53 PM     Click Here to See the Profile for mjanovec   Click Here to Email mjanovec     Edit/Delete Message   Reply w/Quote
A commericial for Space food sticks was linked to in another discussion, but here is the link for those who didn't see it:
http://www.youtube.com/watch?v=KPZ8HHRR1A0

Another commercial for Space Food Sticks is here, oddly enough not playing up the space angle at all (but probably trying to appeal to parents instead):
http://www.youtube.com/watch?v=9WSwEeRf1Tg

Here's one for another product called Space Energy Sticks:
http://www.youtube.com/watch?v=y8XMzQUOWcA

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