posted 08-05-2014 10:21 AM               

'Make Your Own SpaceShipTwo' and other books part of new Virgin Galactic deal

Virgin Galactic's SpaceShipTwo will soon launch onto — and, in at least one example, out of — the pages of seven books thanks to a partnership between the private spaceflight company and DK, a global publisher of illustrated reference books.

Virgin Galactic, founded by Richard Branson, announced on Tuesday (Aug. 5) the collaboration with DK as its latest merchandising and marketing deal intended to document and promote its commercial space tourism services.

"Human space flight has a universal capability to inspire and educate," George Whitesides, Virgin Galactic's CEO, stated. "Through Virgin Galactic's partnership with DK, we can creatively bring this powerful experience to life and to a global audience with an emphasis on beautiful images and one-of-a-kind storytelling."

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