posted 11-27-2016 11:06 AM
Anyone else seen the Buzz Aldrin Quaker Oats (UK) ad yet?
Buel Member
Posts: 649 From: UK Registered: Mar 2012
posted 11-27-2016 11:07 AM
Yep - I've got to say that I think it's brilliant!
Robert Pearlman Editor
Posts: 42981 From: Houston, TX Registered: Nov 1999
posted 11-27-2016 11:07 AM
For those outside the UK, the video can be viewed here on Creativity's website.
Agency AMV BBDO tracked down some NASA archive material in which Buzz Aldrin and fellow astronaut Mike Collins banter about how much "oatmeal" he ate on Apollo 11. The ad, directed by Tom Merillion at HLA, features Aldrin, now 86, watching original footage of the mission, recalling the beauty of seeing the Earth from space, and inspiring the "next generation of explorers." According to the agency, Aldrin himself had never heard the original clip before.
SkyMan1958 Member
Posts: 867 From: CA. Registered: Jan 2011
posted 11-27-2016 11:39 AM
Cute!
randy Member
Posts: 2176 From: West Jordan, Utah USA Registered: Dec 1999
posted 11-27-2016 12:44 PM
Nice.
jtheoret Member
Posts: 344 From: Albuquerque, NM USA Registered: Jul 2003
posted 11-27-2016 01:00 PM
Very nice — you'd think the country that launched him would have such a commercial...
MarylandSpace Member
Posts: 1336 From: Registered: Aug 2002
posted 11-27-2016 05:11 PM
Excellent commercial. Thank you for sharing. I also enjoy listening to the Gulf Oil/Clancy Bros. commercial that played during the Apollo missions.
Hart Sastrowardoyo Member
Posts: 3445 From: Toms River, NJ Registered: Aug 2000
posted 11-27-2016 09:33 PM
Is the implication, then, that Buzz ate Quaker Oats the morning he walked on the moon? And by extension, if so, could this be construed as a NASA endorsement for Quaker Oats, even though Aldrin is no longer an active astronaut?
Robert Pearlman Editor
Posts: 42981 From: Houston, TX Registered: Nov 1999
posted 11-27-2016 10:08 PM
The commercial does not mention that the oatmeal on board Apollo 11 was made by Quaker Oats, nor does it mention NASA. In fact, they went to the extra step of digitally obscuring the NASA logo in the suit-up scenes.
So, at best, it is endorsement by association, but that would be an assumption by the viewer.
moorouge Member
Posts: 2454 From: U.K. Registered: Jul 2009
posted 11-28-2016 02:12 AM
For those interested, the development and requirements of food for Apollo can be found here. Oatmeal is listed as one of several breakfast foods on page 31.
Rick Mulheirn Member
Posts: 4167 From: England Registered: Feb 2001
posted 11-28-2016 01:54 PM
One thing is for sure. There is dough in oats!