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Author
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Topic: 5/5: Marketing the Moon with Jim Lovell (IL)
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Robert Pearlman
Editor Posts: 42986
From: Houston, TX
Registered: Nov 1999
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posted 03-11-2016 07:15 AM
   
Lake Forest-Lake Bluff Historical Society release Marketing the Moon with Jim LovellThursday, May 5, 2016, 7 p.m.
Lake Forest High School, Lake Forest, Illinois The Historical Society presents Marketing the Moon with Captain Lovell. The program features a presentation by author Richard Jurek about NASA's efforts to nurture public support of the space program. Following the presentation, Captain James Lovell will share his personal experiences as a NASA astronaut. Primed by science fiction, magazine articles, and TV appearances, Americans were a receptive audience for NASA's pioneering brand journalism. Richard Jurek will tell the story of the sophisticated efforts by NASA to market the idea of space travel — through press releases, bylined articles, product placement (Tang!) and radio and television features. American astronauts, who signed exclusive agreements with Life magazine, became the heroic and patriotic faces of the program. Captain Lovell piloted Gemini 7, commanded Gemini 12, orbited the moon on Apollo 8, and commanded Apollo 13. |
Larry McGlynn
Member Posts: 1255
From: Boston, MA
Registered: Jul 2003
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posted 03-11-2016 06:06 PM
I hope Jurek writes another book soon. He's been living off this one for a long time. It's like watching a remora fish sucking up to a shark.  |
ColinBurgess
Member Posts: 2031
From: Sydney, Australia
Registered: Sep 2003
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posted 03-11-2016 07:56 PM
Larry, watch for an announcement soon. Big enough tease? |
Larry McGlynn
Member Posts: 1255
From: Boston, MA
Registered: Jul 2003
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posted 03-11-2016 07:59 PM
Too late Colin. |
rjurek349
Member Posts: 1190
From: Northwest Indiana
Registered: Jan 2002
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posted 03-11-2016 08:28 PM
I am actually on the road, deep in research on the next book -- it's going to be great. But this event with Capt Lovell, I am very excited about. It is a dream come true. We don't often get too many space events out here, so I do hope many cSers show up. It promises to be a good show! |
bruce
Member Posts: 916
From: Fort Mill, SC, USA
Registered: Aug 2000
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posted 03-11-2016 09:26 PM
Well deserved, Rich. Looking forward to your next book as well! |
Richard Easton
Member Posts: 175
From: Winnetka, IL USA
Registered: Jun 2006
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posted 03-16-2016 02:56 PM
I plan to be there and hope to bring a couple of friends. |
DChudwin
Member Posts: 1096
From: Lincolnshire IL USA
Registered: Aug 2000
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posted 04-29-2016 11:58 AM
The event is coming up next Thursday at 7 p.m. at Lake Forest High School. I am looking forward to seeing Rich with Jim Lovell. |
milkit1
Member Posts: 271
From: Springfield Illinois USA
Registered: Sep 2015
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posted 04-29-2016 01:04 PM
Any chance Mr. Lovell will be signing? |
rjurek349
Member Posts: 1190
From: Northwest Indiana
Registered: Jan 2002
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posted 04-29-2016 02:22 PM
Sorry, this will not be a signing event. |
milkit1
Member Posts: 271
From: Springfield Illinois USA
Registered: Sep 2015
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posted 04-29-2016 05:42 PM
Thanks for letting me know. |
Larry McGlynn
Member Posts: 1255
From: Boston, MA
Registered: Jul 2003
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posted 04-29-2016 05:47 PM
Lovell was great at MIT on Wednesday. I hope that he isn't too tuckered out for the May 5th gig. |
Richard Easton
Member Posts: 175
From: Winnetka, IL USA
Registered: Jun 2006
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posted 05-06-2016 08:54 PM
Last night's event was great! Both the talk by Richard Jurek and the Q&A with Capt. Lovell were excellent. |
rjurek349
Member Posts: 1190
From: Northwest Indiana
Registered: Jan 2002
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posted 05-07-2016 10:39 AM
Thanks, Richard!!! It was so great to see so many familiar faces at the MtM event in Lake Forest, and especially fellow cSers like Richard and David Chudwin and others. Thanks to all who came out and help make this fundraiser a success. Hope you all had a good time!  
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rjurek349
Member Posts: 1190
From: Northwest Indiana
Registered: Jan 2002
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posted 05-07-2016 02:58 PM
 
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Gilbert
Member Posts: 1328
From: Carrollton, GA USA
Registered: Jan 2003
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posted 05-09-2016 02:22 PM
Rich, I wish I could have attended your event. I actually considered making the trip. |
Larry McGlynn
Member Posts: 1255
From: Boston, MA
Registered: Jul 2003
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posted 05-09-2016 07:42 PM
Rich, you are in the big time now. |
stsmithva
Member Posts: 1933
From: Fairfax, VA, USA
Registered: Feb 2007
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posted 05-09-2016 08:02 PM
The poster is great - when you first got interested in space program history, you probably never thought you'd get top billing over Jim Lovell for an Apollo-related event! |
rjurek349
Member Posts: 1190
From: Northwest Indiana
Registered: Jan 2002
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posted 05-09-2016 08:53 PM
Thanks, guys. It was a dream come true for me. And an amazing experience. |
rjurek349
Member Posts: 1190
From: Northwest Indiana
Registered: Jan 2002
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posted 05-10-2016 02:28 PM
A nice write up of the event in The Chicago Tribune. |
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